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Gulf insurers that report more AI also report greater transparency, efficiency and organizational change — but the links appear to be co-reporting rather than proven causal transformation.

Artificial intelligence adoption, transparency, and organizational change in GCC insurers: Disclosure-based evidence
Amer Morshed, Ayman Bader, Abdulhadi Ramadan, Mohamad Othman, Almotasem Al Huniti · August 04, 2026 · Insurance Markets and Companies
openalex correlational low evidence 7/10 relevance Full text usable extracted full text DOI Source PDF

Structured author observations

Linked only from stored provider relations; the raw author line above is never matched by name.

OpenAlex

Latest observation:

  1. Amer Morshed provider ID
  2. Ayman Bader provider ID
  3. Abdulhadi Ramadan provider ID
  4. Mohamad Othman provider ID
  5. Almotasem Al Huniti provider ID

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Latest observation:

  1. Amer Morshed provider ID
  2. Ayman Bader provider ID
  3. A. Ramadan provider ID
  4. Mohammed Othman provider ID
  5. Almotasem Al Huniti provider ID
Using a purposive disclosure-based sample of 120 GCC insurers, the authors find that higher levels of publicly disclosed AI adoption are positively associated with disclosed financial transparency and operational efficiency, which in turn are associated with disclosed organizational change, but they caution the results are associational and may reflect disclosure co-patterning rather than causal effects.

Citation observations

Cumulative provider counts captured on specific dates; providers are never combined.

Type of the article: Research ArticleAbstractArtificial intelligence is diffusing across Gulf Cooperation Council insurance markets, yet disclosure-based evidence remains fragmented on whether adoption is associated with organizational change or localized automation. This study examines a purposive disclosure-based sample of 120 insurers from Saudi Arabia, the United Arab Emirates, Qatar, Kuwait, Oman, and Bahrain. Because inclusion required sufficient disclosure of artificial intelligence practices, the sample is not intended to represent the insurance market. The study examines whether disclosed artificial intelligence adoption is associated with organizational change through financial transparency and operational efficiency. The dataset is constructed from annual reports, audited financial statements, governance reports, environmental, social, and governance reports, investor materials, and regulatory documents. Documents from 2017 to 2023 are treated as an observation window, coded at the item level, and aggregated into one firm-level score per insurer for cross-sectional structural equation modeling. Results indicate positive associations from artificial intelligence adoption to financial transparency (β = 0.52, p < 0.001) and operational efficiency (β = 0.49, p < 0.001). Financial transparency (β = 0.41, p = 0.003) and operational efficiency (β = 0.38, p = 0.012) are associated with organizational change. The indirect paths through transparency and efficiency are statistically distinguishable from zero within the model. Because all variables are derived from similar disclosure evidence, the pattern is interpreted as disclosure co-patterning rather than proof of a mechanism. The findings are associational, not causal, representative, or longitudinal.

Summary

Main Finding

Disclosed AI adoption among a purposive sample of 120 GCC insurers is positively associated with disclosed financial transparency and disclosed operational efficiency; both transparency and efficiency are positively associated with disclosed organizational change. Indirect (mediation) paths from AI adoption to organizational change via transparency and via efficiency are statistically significant. The authors interpret this pattern as disclosure co‑patterning rather than causal proof.

Key Points

  • Sample and scope
    • Purposive disclosure-based sample: 120 insurers from Saudi Arabia, UAE, Qatar, Kuwait, Oman, Bahrain.
    • Inclusion required sufficient public disclosure of AI use; sample is not representative of the full market.
    • Observation window: documents from 2017–2023; 2023 endpoint given extra weight.
  • Measurement (constructs)
    • AI adoption: disclosed use of AI in underwriting/risk selection, claims triage, fraud analytics, customer‑service automation, compliance support, reporting.
    • Financial transparency: disclosed traceability, timeliness, consistency, auditability of information flows.
    • Operational efficiency: disclosed improvements in time, cost, automation depth, workflow standardization.
    • Organizational change: disclosed redesign of control routines, performance metrics, decision rights, staff capabilities, governance procedures.
  • Data sources and coding
    • Sources: annual reports, audited financial statements, governance reports, ESG reports, investor materials, regulatory filings.
    • Item‑level coding per insurer‑year; firm‑level input = 0.4 × average(2017–2022) + 0.6 × 2023 score.
  • Estimation and main quantitative results (SEM, cross‑sectional)
    • AI → Financial transparency: β = 0.52, p < 0.001.
    • AI → Operational efficiency: β = 0.49, p < 0.001.
    • Financial transparency → Organizational change: β = 0.41, p = 0.003.
    • Operational efficiency → Organizational change: β = 0.38, p = 0.012.
    • Indirect effects from AI to organizational change via transparency and via efficiency are statistically distinguishable from zero.
  • Important caveats and limits
    • Cross‑sectional, associational findings — not causal.
    • All constructs derived from overlapping disclosure documents → risk of common‑source/disclosure bias; results may reflect co‑occurring disclosure sophistication (signaling) rather than realized operational change.
    • Purposive sample and endpoint weighting limit generalizability and preclude longitudinal inference.

Data & Methods

  • Population: GCC insurers with sufficient AI disclosure (Saudi, UAE, Qatar, Kuwait, Oman, Bahrain).
  • Document types: annual reports, audited financial statements, governance/ESG reports, investor presentations, regulatory filings (2017–2023).
  • Coding and aggregation:
    • Item‑level coding of disclosures for each year.
    • Annual construct scores computed, then aggregated to a single firm score per construct using formula: firm_score = 0.4 × avg(2017–2022) + 0.6 × 2023.
    • Rationale: emphasize most recent audited evidence while preserving historical disclosure trail.
  • Analysis:
    • Cross‑sectional structural equation modeling (SEM) linking latent constructs: AI adoption → {financial transparency, operational efficiency} → organizational change.
    • Reporting: 1 figure (conceptual framework), 8 tables, 64 references.
  • Robustness/interpretation:
    • Authors explicitly treat relationships as disclosure‑based associations and discuss alternative explanations (selective disclosure, reporting sophistication).

Implications for AI Economics

  • For researchers
    • Disclosure measures can capture correlated signaling across AI, governance, and efficiency claims; careful identification (representative samples, causal/longitudinal designs, external performance measures) is needed before inferring economic impacts of AI adoption.
    • Future work should link disclosure signals to hard operational and financial outcomes (productivity, loss ratios, pricing accuracy, claim resolution times) and use quasi‑experimental or panel methods to assess causality.
    • Mixed methods (case studies, interviews, audit trails) can validate whether disclosed organizational changes reflect substantive process redesign.
  • For investors and analysts
    • AI disclosure richness may be informative about governance and process improvements, but treat disclosure sophistication as a potential confounder; corroborate disclosures with observable performance and regulatory filings.
  • For regulators and policymakers
    • Findings support demand for clearer, standardized AI governance and disclosure requirements (auditability, model documentation, human‑in‑the‑loop practices) to reduce information asymmetry and disclosure gaming.
    • Regulators in emerging‑market contexts (like GCC) should consider assurance mechanisms for AI governance claims.
  • For insurers and managers
    • If aiming to realize organizational change from AI investments, firms should couple technical deployment with demonstrable governance, documentation, and control processes that can be externally evidenced (not only marketing disclosures).
    • Emphasize traceability, audit trails, and staff capabilities to convert automation gains into sustained organizational transformation.

Summary takeaway: GCC insurers that disclose AI use tend also to disclose stronger transparency and efficiency-related practices, and these disclosure patterns are associated with claims of organizational change — but because the analysis relies on the same public disclosures for all constructs, the results should be read as co‑occurring disclosure signals rather than causal proof that AI adoption produced organizational transformation.

Assessment

Paper Typecorrelational Evidence Strengthlow — All variables are constructed from the same class of public disclosures for each firm and the sample is purposive (only firms that disclosed AI). The design is cross-sectional and observational, so associations may reflect common-source/disclosure bias, selection on reporting, or unobserved confounders rather than causal effects. Methods Rigormedium — Strengths: systematic item-level coding across multiple document types, a reasonable observation window (2017–2023), aggregation and explicit weighting, and use of SEM to model latent constructs and indirect paths. Weaknesses: purposive (nonrepresentative) sampling, same-source measurement for predictors and outcomes creating common-method bias, cross-sectional aggregation preventing temporal ordering, limited discussion (in supplied text) of robustness checks, inter-coder reliability, measurement validation beyond SEM fit, or alternative identification strategies. SamplePurposive sample of 120 insurance companies domiciled in the six GCC countries (Saudi Arabia, UAE, Qatar, Kuwait, Oman, Bahrain) that provided sufficient public disclosure of AI practices; data compiled from annual reports, audited financial statements, governance reports, ESG reports, investor presentations, and regulatory documents covering 2017–2023; annual item-level coding aggregated into a single firm-level score (0.4 x 2017–2022 average + 0.6 x 2023 score) and analyzed cross-sectionally via SEM. Themesadoption governance org_design IdentificationCross-sectional structural equation modeling (SEM) using firm-level latent constructs derived from item-level coding of public disclosures (annual reports, audited financial statements, governance/ESG reports, investor materials, regulatory filings) for 2017–2023; purposive sample of insurers that disclosed sufficient AI information. No causal identification strategy — results are interpreted as disclosure co-patterning rather than evidence of causal mechanisms. GeneralizabilityNot representative: purposive sample limited to insurers that disclosed AI (selection on reporting)., Region-specific: regulatory and market context confined to GCC countries; findings may not generalize to other regions., Sector-specific: focused exclusively on insurance firms, not generalizable to other financial institutions or non-financial firms., Measurement limitation: disclosure measures may not reflect actual operational AI adoption or effectiveness (reporting rather than direct observation)., Cross-sectional design: cannot establish temporal causality or dynamics of organizational change., Common-method/same-source bias: predictors and outcomes drawn from similar disclosure documents, increasing risk of co-reporting artifacts.

Claims (9)

ClaimDirectionOutcomeConfidence & EvidenceDetails
The study analyzed a purposive disclosure-based sample of 120 insurers from Saudi Arabia, the United Arab Emirates, Qatar, Kuwait, Oman, and Bahrain. Adoption Rate positive Disclosed AI adoption among GCC insurers
Reading fidelity high
Study strength medium
n=120
0.3
Disclosed AI adoption was positively associated with disclosed financial transparency among GCC insurers. Governance And Regulation positive Disclosed financial transparency, including traceability, timeliness, consistency, and auditability of information flows
Reading fidelity high
Study strength low
n=120
β = 0.52, p < 0.001
0.15
Disclosed AI adoption was positively associated with disclosed operational efficiency among GCC insurers. Organizational Efficiency positive Disclosed operational efficiency, including process improvements in time, cost, automation depth, or workflow standardization
Reading fidelity high
Study strength low
n=120
β = 0.49, p < 0.001
0.15
Disclosed financial transparency was positively associated with disclosed organizational change. Organizational Efficiency positive Disclosed organizational change, including redesign of control routines, performance metrics, decision rights, staff capabilities, and governance procedures
Reading fidelity high
Study strength low
n=120
β = 0.41, p = 0.003
0.15
Disclosed operational efficiency was positively associated with disclosed organizational change. Organizational Efficiency positive Disclosed organizational change
Reading fidelity high
Study strength low
n=120
β = 0.38, p = 0.012
0.15
The indirect paths from disclosed AI adoption to organizational change through financial transparency and operational efficiency were statistically distinguishable from zero within the structural equation model. Organizational Efficiency positive Indirect disclosure-based association between AI adoption and organizational change
Reading fidelity high
Study strength low
n=120
0.15
The observed relationships should be interpreted as disclosure co-patterning rather than proof of a causal mechanism. Governance And Regulation mixed Interpretability and causal identification of associations among AI adoption, transparency, efficiency, and organizational change
Reading fidelity high
Study strength high
n=120
0.5
The findings are not representative of the GCC insurance market because inclusion required insurers to provide sufficient disclosure of AI practices. Adoption Rate negative Generalizability of disclosed AI-adoption findings to the GCC insurance market
Reading fidelity high
Study strength high
n=120
0.5
The study is cross-sectional: disclosure evidence from 2017–2023 was aggregated into one firm-level score per insurer rather than analyzed as a panel over time. Organizational Efficiency null_result Longitudinal identification of organizational change and AI-adoption dynamics
Reading fidelity high
Study strength high
n=120
0.5

Notes