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A generative-AI 'copilot' speeds equity research and sharpens qualitative signals in backtests on A-share and U.S. large-cap stocks, but model hallucinations, prompt sensitivity and data‑leakage risks can distort trading unless tightly governed; traceable prompts, cross‑source checks and model risk controls are essential for safe deployment.

Applying GAI in the Stock Market Investments: A Case Study of Deepseek
<p>Xi Jin<sup>1</sup></p> · January 01, 2026 · Academic Journal of Business & Management
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In a rolling monthly case study on A-share and U.S. large-cap equities, a Deepseek GAI integrated into an investment workflow improved research speed and the timeliness of text-derived signals and supported scenario-based risk diagnostics, but risks from hallucination, prompt sensitivity, and data leakage mean benefits depend on strong governance and verification.

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Generative artificial intelligence (GAI) is increasingly integrated into financial decision support, yet evidence on its practical role in stock investing remains fragmented. This study develops and evaluates a Deepseek-assisted investment workflow that combines news interpretation, earnings-call summarization, risk factor extraction, and analyst-style narrative generation with conventional quantitative portfolio rules. The case study is designed around A-share and U.S. large-cap equities in a rolling monthly setting, where Deepseek-generated textual signals are transformed into structured factors and integrated with momentum, value, and volatility controls. Results from the study indicate that GAI con-tributes most at the signal construction and research-efficiency layers: it improves event understanding speed, enhances the timeliness of qualitative signals, and supports scenario-based risk diagnostics. How-ever, model hallucination, prompt sensitivity, and data leakage risks can distort investment outcomes if governance is weak. The paper proposes a human-AI collaboration framework emphasizing traceable prompts, cross-source verification, and model risk controls. Overall, Deepseek can be a high-value copilot for stock investment research when it is embedded in auditable and risk-aware processes rather than treated as an autonomous trading agent.

Summary

Main Finding

Deepseek (a generative-AI copilot) can meaningfully improve equity-research throughput and produce incremental, tradable signals when its text outputs are converted into structured factors and embedded in disciplined portfolio rules. The largest practical benefits are faster event understanding, timelier qualitative signals around disclosures, and scalable contradiction/uncertainty detection. However, gains are conditional: model hallucination, prompt sensitivity, timestamp/data-leakage risks and higher turnover can erase benefits unless strong governance, audit logging, and cross-source verification are enforced. Deepseek is therefore most valuable as a governed research-assist tool—not an autonomous trading agent.

Key Points

  • Role and niche

    • GAI adds value primarily at the signal-construction and research-efficiency layers (summarization, classification, contradiction detection, confidence tagging).
    • It is most helpful in event-intense settings (earnings season, policy shocks) and large universes where manual reading capacity is the binding constraint.
    • Not reliable when asked for unconstrained buy/sell recommendations.
  • Workflow and governance

    • Best practice is a hybrid workflow: Deepseek produces structured textual outputs that are mapped into numeric signals and fed into conventional factor-based portfolio construction.
    • Critical governance elements: standardized prompt templates, immutable logging (prompt ID, model version, document hash, timestamp), two-model or deterministic consistency checks, analyst sign-off for high-impact signals, and embargo/timestamp discipline to prevent leakage.
  • Behavior of GAI-derived signals

    • Textual signals decay faster (shorter half-life) than valuation factors; they are most informative near event timestamps.
    • Signal distribution is heavy-tailed: a minority of outputs contain useful incremental information; many outputs are noisy or hallucinated.
    • Quality filters (confidence thresholds, cross-source weighting) improve signal-to-noise and reduce turnover.
  • Performance patterns (case study)

    • Compared three settings: Baseline (traditional factors), GAI-Naive (add unconstrained Deepseek scores), GAI-Governed (Deepseek under verification).
    • GAI-Naive produced occasional outsized gains but higher drawdowns and turnover from spurious signals.
    • GAI-Governed delivered more stable improvements in risk-adjusted metrics vs. Baseline by removing low-confidence signals and reducing churn.
    • Combining GAI signals with classic factors yielded better diversification than GAI-only implementations.

Data & Methods

  • Universe & timeframe

    • Representative large-cap equities (A-share and U.S. large-cap), rolling monthly implementation spanning multiple market regimes (tightening/easing cycles, high/low volatility).
  • Inputs

    • Structured: daily price-volume, fundamentals.
    • Unstructured: earnings-call transcripts, policy news, firm announcements; texts aligned to first-public timestamps.
  • Deepseek usage

    • Tasks: event summarization, sentiment polarity classification, risk-factor extraction, uncertainty/confidence tagging, contradiction detection, analyst-style narratives.
    • Prompt protocol: standardized templates (e.g., earnings-call outputs must include key positives, key negatives, guidance direction, confidence); automated re-queries for formatting failures.
    • Audit trail: model version, timestamp, prompt template ID, document hash; two-model consistency checks for critical events.
  • Signal engineering and portfolio construction

    • Convert textual outputs into standardized numeric variables (SGAI_i,t: event-sentiment, narrative-uncertainty, governance-risk).
    • Aggregated score used in ranking: Score_i,t = α1 SGAI_i,t + α2 Mom_i,t + α3 Val_i,t − α4 Vol_i,t. Coefficients frozen after training.
    • Portfolio: benchmark-neutral long-short deciles and long-only top-quintile tests; sector and single-name caps, turnover limits; conservative transaction-cost assumptions.
  • Experimental comparisons & diagnostics

    • Three settings compared: Baseline, GAI-Naive, GAI-Governed.
    • Metrics: annualized return, Sharpe ratio, max drawdown, turnover-adjusted information ratio, earnings-event hit rate, signal half-life, performance under stress.
    • Robustness checks: regime sub-samples, alternative signal aggregations (median, source-weighted), rebalancing frequencies, transaction-cost/slippage stress, model-version backtests, cross-universe transfer.

Implications for AI Economics

  • Market microstructure and efficiency

    • GAI can reduce informational latency by accelerating narrative processing, which compresses informational frictions for institutions that adopt it—potentially narrowing transient mispricings around events.
    • Adoption may change the value of “speed vs. breadth” in research: faster narrative processing becomes a valuable, monetizable service.
  • Alpha production and persistence

    • Text-derived alpha is conditional and ephemeral (short half-life). Economic value accrues where bounded, high-quality textual signals change marginal allocation decisions (names near cutoffs), rather than confirming consensus.
    • Governance acts as a selection mechanism (filter) that converts noisy GAI outputs into useful signals; thus model-risk controls are integral to realizing economic benefits—not optional overhead.
  • Organizational and investment implications

    • Firms need to invest in infrastructure: prompt/version registries, immutable document logs, verification pipelines, role-based responsibility matrices (research, risk, compliance, tech).
    • Human-AI collaboration models (GAI as copilot) preserve accountability and are practically superior to end-to-end automation for equity selection given current hallucination and instability risks.
  • Policy and regulatory considerations

    • Auditability and reproducibility (prompt/version logs, timestamp discipline) will be important for compliance and model-risk management; regulators and internal risk teams should treat GAI-driven pipelines like other quantitative models.
    • Data-leakage and timestamp integrity are non-trivial systemic risks for text-driven strategies and require stricter controls than many numeric-only pipelines.
  • Broader economic effects

    • Widespread, governed GAI adoption could increase overall informational efficiency but also raise competitive pressures (higher churn, shorter signal horizons) and operational costs (governance, auditing).
    • The net social value depends on the balance of improved information processing versus amplification of noise/overreaction when governance is weak.

Summary takeaway: Deepseek-style GAI can be a high-value productivity and signal-enhancement tool in equity investing if used within auditable, versioned, and human-supervised processes. Without those risk controls, its prompt sensitivity, hallucination propensity, and leakage risks can negate or reverse economic benefits.

Assessment

Paper Typedescriptive Evidence Strengthlow — The findings come from a case-study backtest and qualitative workflow evaluation rather than a pre-registered causal design or randomized experiment; results are vulnerable to backtest overfitting, data‑leakage, model‑specific prompt tuning, and lack out-of-sample replication. Methods Rigormedium — The study uses a rolling monthly evaluation and integrates GAI-derived factors with standard quantitative controls (momentum, value, volatility), which is methodologically sensible, but it does not appear to fully mitigate common backtest risks (data leakage, multiple-hypothesis testing), lacks robustness checks across models/periods, and depends on prompt engineering choices that are not standardized. SampleCase-study backtest on A-share and U.S. large-cap equities using a rolling monthly workflow; textual inputs include news, earnings-call transcripts, and risk narratives processed by the Deepseek GAI to generate structured signals that are combined with conventional quantitative factors (momentum, value, volatility). Time horizon and exact sample period not specified. Themeshuman_ai_collab productivity GeneralizabilityLimited to A-share and U.S. large-cap universes; small-cap, international or fixed-income markets may behave differently, Results depend on the particular GAI model, prompts, and data sources used—not obviously robust to different LLMs or prompt designs, Backtest setting may not capture transaction costs, market impact, or live production latency, Potential data‑leakage and period-specific news regimes limit transportability to other time periods or market conditions, Organizational factors (analyst skill, governance practices) affect real-world adoption and outcomes

Claims (10)

ClaimDirectionOutcomeConfidence & EvidenceDetails
This study develops a Deepseek-assisted investment workflow that combines news interpretation, earnings-call summarization, risk factor extraction, and analyst-style narrative generation with conventional quantitative portfolio rules. Research Productivity positive presence and composition of the Deepseek-assisted workflow
Reading fidelity high
Study strength high
not reported
0.3
The case study is designed around A-share and U.S. large-cap equities in a rolling monthly setting. Research Productivity null_result geographic/market coverage of the case study
Reading fidelity high
Study strength high
not reported
0.3
Deepseek-generated textual signals are transformed into structured factors and integrated with momentum, value, and volatility controls. Task Allocation positive integration of textual signals into factor-based portfolio construction
Reading fidelity high
Study strength high
not reported
0.3
Results indicate that GAI contributes most at the signal construction and research-efficiency layers. Research Productivity positive relative contribution of GAI across research workflow layers (signal construction, research efficiency, etc.)
Reading fidelity high
Study strength medium
not reported
0.18
GAI improves event understanding speed. Task Completion Time positive event understanding speed
Reading fidelity medium
Study strength medium
not reported
0.11
GAI enhances the timeliness of qualitative signals. Task Completion Time positive timeliness of qualitative signals
Reading fidelity medium
Study strength medium
not reported
0.11
Deepseek supports scenario-based risk diagnostics. Decision Quality positive ability to perform scenario-based risk diagnostics
Reading fidelity high
Study strength medium
not reported
0.18
Model hallucination, prompt sensitivity, and data leakage risks can distort investment outcomes if governance is weak. Decision Quality negative risk of distorted investment outcomes due to model failures
Reading fidelity high
Study strength medium
not reported
0.18
The paper proposes a human-AI collaboration framework emphasizing traceable prompts, cross-source verification, and model risk controls. Governance And Regulation positive presence of a proposed human-AI collaboration framework
Reading fidelity high
Study strength high
not reported
0.3
Overall, Deepseek can be a high-value copilot for stock investment research when it is embedded in auditable and risk-aware processes rather than treated as an autonomous trading agent. Research Productivity positive value of Deepseek as an assistive tool for investment research
Reading fidelity high
Study strength medium
not reported
0.18

Notes