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Control of centralized data architectures, not mere data generation, is emerging as the decisive source of competitive advantage in AI-enabled platforms; SMEs face value capture through architecture-mediated data extractivism absent stronger portability or transparent governance.

Data Extractivism and Strategic Value Appropriation: Rethinking Firm Advantage in AI-Centric SME Ecosystems
Taufik Wibisono · January 05, 2026 · Manexia Journal of Business Management and Creative Economy
openalex theoretical n/a evidence 7/10 relevance Summary only summary available; pdf_status=paywall DOI Source PDF

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The paper argues that control over platform aggregation architectures — not localized data generation — is becoming the key source of competitive advantage, allowing platform sponsors to extract compounding learning rents from pooled SME data.

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Artificial intelligence–enabled platforms are transforming the foundations of competitive advantage in digital market ecosystems. Small and medium-sized enterprises (SMEs) generate substantial transactional and behavioral data through platform participation, yet control over data aggregation and model-training architectures typically resides with platform sponsors. This structural decoupling challenges the core assumption of the resource-based view that ownership and control of valuable resources ensure rent appropriation. Integrating resource-based theory, value appropriation logic, data-enabled learning research, and platform governance scholarship, this article develops a conceptual framework explaining how data extractivism operates as an architecture-mediated mechanism of value capture. The model argues that competitive advantage in AI-centric ecosystems increasingly derives from control over aggregation infrastructures rather than localized data generation. Cross-SME data pooling produces compounding learning rents that disproportionately accrue to actors controlling centralized architectures, especially under conditions of high switching costs, limited data portability, and governance opacity. By reframing advantage as architecture-dependent, the study extends strategic management theory and clarifies how SME performance becomes ecosystem-conditioned in AI-driven markets.

Summary

Main Finding

Control over centralized aggregation architectures — not mere localized data generation — is becoming the primary source of competitive advantage in AI-enabled platform ecosystems. Platforms that aggregate cross-SME data capture compounding “learning rents,” producing disproportionate value accrual to architecture controllers and undermining the resource-based assumption that ownership of local resources guarantees rent appropriation.

Key Points

  • SMEs generate substantial transactional and behavioral data through platform participation, but platform sponsors typically control data aggregation and model-training architectures.
  • Structural decoupling: data generation (by SMEs) is separated from aggregation/learning control (by platforms), weakening SMEs’ ability to appropriate value from their own data.
  • Data extractivism is characterized as an architecture-mediated mechanism of value capture: architectures determine who benefits from pooled data and learned models.
  • Cross-SME data pooling creates compounding learning rents (increasing returns to aggregated data) that accrue to the actors who control centralized infrastructures.
  • The effect is amplified under particular conditions:
    • High switching costs for SMEs and users
    • Limited data portability or interoperability
    • Opacity in governance and model-training practices
  • The framework reframes competitive advantage as architecture-dependent and positions SME performance as conditioned by ecosystem governance and technical design rather than by local resource ownership alone.

Data & Methods

  • The paper is conceptual/theoretical, integrating multiple literatures rather than reporting new empirical data:
    • Resource-Based View (strategic management)
    • Value appropriation logic
    • Data-enabled learning and machine learning economics
    • Platform governance and digital ecosystems scholarship
  • Methods consist of literature synthesis and development of a conceptual framework/model that explains mechanisms (data extractivism, architecture-mediated value capture) and boundary conditions (switching costs, portability, governance opacity).
  • The model likely outlines propositions about how architecture control maps to emergent rents and SME outcomes; no primary quantitative or experimental data are reported in the abstract.

Implications for AI Economics

  • Market structure and rents
    • Expect increased concentration of market power and rents around platform sponsors who control aggregation and model-training architectures.
    • Traditional measures of resource ownership misestimate who captures value; need to measure architecture control and aggregated-data advantages.
  • Measurement & theory
    • Economic models should incorporate architecture-dependent learning returns and compounding effects from pooled datasets.
    • New empirical constructs: learning rents, architecture-control, data portability friction, governance opacity indices.
  • Policy & regulation
    • Antitrust and competition policy may need to focus on architecture control, data portability, interoperability, and transparency of model training/monetization practices.
    • Interventions (e.g., mandated portability, open APIs, standardized governance disclosures) could reduce extractivism and rebalance value appropriation.
  • SME strategy
    • SMEs should consider collective strategies (data pooling under shared governance, federated learning, co-ops), contractual safeguards, or alternative architectures to retain more value from their data.
    • Negotiating for portability and transparency clauses, or participating in interoperable ecosystems, can mitigate capture risk.
  • Research directions
    • Empirical testing of compounding learning rents: quantify how pooled data increases model performance and firm-level rents.
    • Causal identification of architecture control on SME outcomes.
    • Comparative analysis of governance regimes and technical architectures (centralized vs. federated) on value distribution and welfare.

Assessment

Paper Typetheoretical Evidence Strengthn/a — The paper is a conceptual/theoretical contribution that develops a framework from existing literatures rather than presenting empirical tests or causal identification; no primary data or causal inference is provided. Methods Rigormedium — Theoretical synthesis draws on multiple established literatures (resource-based view, platform governance, data-enabled learning) and offers a coherent architecture-mediated mechanism, but it lacks formal modeling, robustness checks, or empirical validation that would raise rigor to high. SampleNo empirical sample; the article constructs a conceptual framework by integrating prior theoretical and empirical literature on SMEs, platform ecosystems, data aggregation, and platform governance. Themesgovernance org_design GeneralizabilityNo empirical validation—predictions are untested across sectors or geographies, Assumes characteristics of digital platforms (centralized architectures, limited data portability) that may not hold across all platform types, SME heterogeneity (size, sector, digital maturity) not empirically accounted for, Regulatory and institutional differences (data protection, competition law) could alter dynamics but are not modeled, Temporal and technological change (emergent decentralization, federated learning) may limit long-run applicability

Claims (7)

ClaimDirectionOutcomeConfidence & EvidenceDetails
Artificial intelligence–enabled platforms are transforming the foundations of competitive advantage in digital market ecosystems. Market Structure mixed foundations of competitive advantage in digital market ecosystems
Reading fidelity high
Study strength speculative
not reported
0.02
Small and medium-sized enterprises (SMEs) generate substantial transactional and behavioral data through platform participation, yet control over data aggregation and model-training architectures typically resides with platform sponsors. Market Structure negative data ownership and control (who controls aggregation and model-training architectures)
Reading fidelity high
Study strength speculative
not reported
0.02
This structural decoupling challenges the core assumption of the resource-based view that ownership and control of valuable resources ensure rent appropriation. Market Structure negative validity of resource-based view's assumption about rent appropriation via ownership/control
Reading fidelity high
Study strength speculative
not reported
0.02
Competitive advantage in AI-centric ecosystems increasingly derives from control over aggregation infrastructures rather than localized data generation. Market Structure positive source of competitive advantage (aggregation infrastructure control vs. localized data generation)
Reading fidelity high
Study strength speculative
not reported
0.02
Cross-SME data pooling produces compounding learning rents that disproportionately accrue to actors controlling centralized architectures, especially under conditions of high switching costs, limited data portability, and governance opacity. Firm Revenue negative distribution of learning rents/value capture among ecosystem actors
Reading fidelity high
Study strength speculative
not reported
0.02
By reframing advantage as architecture-dependent, SME performance becomes ecosystem-conditioned in AI-driven markets. Firm Productivity mixed SME performance dependence on ecosystem architectures
Reading fidelity high
Study strength speculative
not reported
0.02
Data extractivism operates as an architecture-mediated mechanism of value capture. Firm Revenue negative mechanism of value capture via data extractivism
Reading fidelity high
Study strength speculative
not reported
0.02

Notes